Yokohama Tire Announces Organizational Changes                
                Jan 6, 2023 Fardad Niknam has been promoted from senior director of consumer product planning and product marketing to vice president of OE Sales. Niknam joined YTC in 2014 and has had responsibility for product marketing, including product planning and motorsports for the last five years.
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                  CES 2023: Volvo Penta Unveils Future Boating Concept                
                Jan 5, 2023 Innovation is embedded in the DNA of Volvo Penta and the company has harnessed this with fast-moving technological advances to create a potential vision for the future that goes way beyond anything previously seen in the marine segment.
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                  Hot Shot’s Secret Names Josh Steinmetz as Brand Manager                
                Jan 5, 2023 In his capacity as brand manager for the fastest-growing performance lubricant brand in the USA, Steinmetz will be developing and defining the long-term brand vision and strategy for Hot Shot’s Secret performance and preventative maintenance additives, oils, and fluids.
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                  Enter Nissan’s AR World of EVs with Brie Larson and the 2023 ARIYA                
                Jan 3, 2023 The Electrification AR experience transports users into a world where they can see the three electric vehicles in virtual, interactive environments. As viewers explore each landscape, Brie Larson appears in video to highlight benefits of electrification. 
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                  SEMA Speaks on RPM Act Status                
                Dec 28, 2022 Key negotiators in Congress could not reach an agreement on bill language that balanced the need for federal law to protect racers and motorsports parts businesses from EPA enforcement with reasonable measures to ensure that race parts are not used on vehicles driven on roads and public highways.
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