Auto Industry Vet RJ De Vera Joins SEMA as VP of Marketing
Mar 15, 2022 De Vera comes to SEMA after 12 years at 3M, a Fortune 100 company, including the last seven as Global Leader of Digital Marketing and Public Relations for the Meguiar’s Car Care brand.
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Documentary Chronicles the GMC Hummer EV’s Origin Story
Mar 15, 2022 First airing in the DRIVE block on The HISTORY® Channel on Sunday, March 27, at 11 a.m. ET, the 60-minute film follows the hand-selected group of General Motors team members that helped launch the company’s first all-electric pickup in record time – just over two years.
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PRI Elevates Advocacy Efforts with 2022 Road Tour
Mar 13, 2022 During the 2022 PRI Road Tour, PRI’s leading content-creation team will travel the country to visit businesses, racetracks, events, and industry icons, generating videos and sharing stories about what the industry can do to help build, promote, and protect motorsports.
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AMSOIL: Why Motorists Change Oil in the Spring
Mar 11, 2022 Today, motorists usually change their motor oil in the spring and/or fall out of tradition and a desire to take care of their engine. But that’s not how it started – spring and fall oil changes began as a smart workaround to the limitations of conventional motor oil.
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PG&E, General Motors Team on Pilot of Electric Vehicles as Backup Power Sources
Mar 8, 2022 Following lab testing, PG&E and GM plan to test vehicle-to-home interconnection allowing a small subset of customers’ homes to safely receive power from the EV when power stops flowing from the electric grid.
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